Business User’s Expectations with Cloud computing
Neil Ward-Dutton recently posted a comprehensive piece on Cloud computing, SaaS and SOA - the universal service network. He wrote that "Regardless of where services come from (and indeed because they will come from multiple places, creating cross-enterprise service networks), it's increasingly the case that in order to deliver effective IT capabilities in the 21st Century, you need to understand SOA principles and build technology and management structures that really support the principles of service orientation."
Research Question Mindmap Experiment
My project team is in the beginning stages of running some in-home research interviews right now, so I’ve been preparing the questions we want to ask and the activities we might want to try. I brainstormed, wrote lots of ideas down on stickies,...
Read more about Research Question Mindmap Experiment...Copywriting-How to Attract Venture Capital with Yo
Venture capital is the fuel, and often the igniting spark, of many young ventures. Unfortunately, new entrepreneurs find it difficult to connect to venture capital firms and many firms never see bright opportunities that flame out before attracting...
Read more about Copywriting-How to Attract Venture Capital with Your Writing...Cloud Insanity - Mistakes of the Past
I enjoyed Mike Kavis’s post, Cloud Insanity - Focusing on all the wrong things, again, especially his definition: "Cloud Insanity - To repeat the same behaviors that caused SOA to fail and expect a different result." How true....
Read more about Cloud Insanity - Mistakes of the Past...The Google model and B2B
Earlier this month my friends at Postini-Google announced they were dropping prices for their signature anti-spam service by up to 90% - down to $3 - $12 per user per year, from $35 per user per year. This would seem to be consistent with the Google...
Read more about The Google model and B2B...Lead Generation-How to Generate Leads from Your So
We’re all buzzing about social media and social networks. Is it just a waste of time or can it produce a reasonable ROI? Stop talking and do the math. Does your social network generate leads that convert into business? It should. It might even...
Read more about Lead Generation-How to Generate Leads from Your Social Network...Cleaning Up Your Marketing Database
I’ve been talking to a lot of people these days about database hygiene. Many have asked for best practices amounting to a “get well, stay well” healthy data routine. We do have a great white paper on this subject, Is Dirty Data Sabotaging Your...
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